Building Dreams in the Himalayas: From hills to the world

When I meet people, the most common statement I hear is, “You are enjoying your life here in the hills, running a business and earning money simultaneously. It’s a dream for many.” They often ask what it’s like living and working in a place so different from bustling cities. I smile and share how every morning, I wake up to fresh mountain air and serene views of the Himalayas—a stark contrast to the noise and rush of urban life. There’s peace here, but building a business hasn’t always been as dreamy as it seems. The journey has had its unique challenges, and yet, every day, I’m reminded why I made this choice.

The Move to Mandi: Creating Impact Beyond Boundaries

When I moved to Mandi, Himachal Pradesh, with Bot Shreyasi, my goal was clear: to create something innovative and impactful that would positively touch people’s lives. And that’s how our journey began.

Most businesses are launched in big cities like Delhi, Bangalore, Mumbai, or Pune—and for good reason. These cities provide better returns and faster growth. But as I said, life is about choices. Working from Himachal, I’ve seen how we’ve made an impact not just on the industry but also on local communities.

Overcoming Rural Challenges

Of course, all of this comes with its fair share of challenges. For instance, hiring employable talent was initially difficult. Many skilled individuals are hesitant to relocate to a rural area, and finding local candidates who met our requirements was tough. We addressed this by investing in training programs, enabling locals to upskill and join our team. Another challenge was maintaining reliable internet connectivity—a lifeline for any modern business. We worked with multiple service providers to ensure consistent and stable internet access, which eventually paid off by supporting our operational needs.

Building a business in rural India is not simple. We faced hurdles such as hiring employable talent, connectivity issues, and the lack of good infrastructure. Those are stories for another time.

Automating Hiring with Bot Shreyasi

One thing I want to highlight is how Bot Shreyasi has made hiring a non-issue for us. Thanks to our advanced AI-powered recruitment software, talent acquisition has never been a challenge. Unlike traditional hiring methods that require hours of manual effort for candidate outreach, resume screening, and interview scheduling, Bot Shreyasi automates these processes seamlessly. It not only reduces administrative workload but also accelerates the hiring cycle, allowing us to focus on selecting the right candidates rather than searching for them. While we focus on interviews and onboarding, Bot Shreyasi takes care of everything else.

Key Recruitment Automation Features:

Calling thousands of candidates
Prescreening resumes
Scheduling interviews with hiring managers
Sending interview reminders and follow-ups

All these tasks are handled seamlessly, freeing up our time and energy for strategic work. With automation playing such a crucial role, we’ve overcome a major hurdle that typically comes with setting up a business in rural areas.

Challenging Norms and Building Opportunities

Returning to the story—in an era where moving to metropolitan cities for better opportunities has become the norm, we’ve challenged that idea. One of our team members, Rohan, who grew up in Mandi, had always dreamed of a career in tech but felt he had no choice but to move to a big city. When he joined us, he not only found meaningful work close to home but also became a role model for others in the community who believed opportunities were limited here. Stories like Rohan’s are proof that building from the hills is not just possible but impactful.

We’ve built opportunities close to home, where people can finish their workday and return to their families, enjoying meaningful work while maintaining a balanced life. Isn’t that what everyone dreams of?

Creating a Ripple Effect of Growth

We’ve directly employed 50 people, but over time, I realized we weren’t just impacting 50 lives—we were indirectly touching 500 lives. I believe that every employment is a support to society everywhere, not only in rural India but where the impact is visible to the naked eye. This is what makes the impact unique here in Mandi—you can witness it firsthand.

When people earn close to home, they have more disposable income. Over time, they invest in better healthcare, transportation, and lifestyle improvements. This, in turn, generates wealth for other businesses, creating a positive cycle of growth that uplifts the entire local economy.

Stories of Change: The Power of Staying Close to Home

Stories like those of Ricky, Paras, and Harshit are a testament to the meaningful change we are fostering—not just for individuals but for entire families. These personal accounts reinforce the value of creating opportunities locally and drive home the significance of the work we're doing. It constantly reminds me why I chose this journey, bringing me back to the statement that life is a choice—to create meaningful change in a place often overlooked. This realization motivates me time and again to push both myself and the company beyond our limits.

Building an Ecosystem of Growth and Balance

By embracing recruitment automation and building from the hills, we’re shaping not just a business but an ecosystem—one that fosters growth, resilience, and balance. And that’s a story worth sharing.